"Russian Doll": Pre-Production Lookbooks

Graphic Design for Original Netflix Series "Russian Doll"

Russian Doll is a new Netflix series starring Natasha Lyonne and produced by Amy Poehler and Leslye Headland

Lyonne and Headland approached me a couple years ago asking if I could design two lookbooks: one portraying their unique vision of a different kind of dark comedy and one highlighting the show's array of interesting and unusual characters.

The design needed to synthesize multiple established genres while showcasing the distinctive nature of the show. My main challenge in designing this books was balancing the funny, the bizarre, and the uncanny. Below are the finished products.


Pre-Production Lookbook


Character Lookbook